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Is your recruiting tech slowing you down?Free playbook inside

Your best past applicants invited back before you pay a job board

Text, email, WhatsApp and recruiter notes on one timeline, synced both ways with Outlook and Gmail. Campaigns run from the candidate database itself: a boomerang campaign to the people who left before you raised pay, a monthly note to a talent community, a seven-step sequence for the role nobody applies to.

A reply that says yes becomes an application on the spot.

a candidate on phone
Candidate recordWarehouse AssociateColumbus
  1. Campaign

    A second-shift role opened in Columbus. Still interested?

  2. Candidate

    Nights, ideally.

  3. Recruiter

    Great. Interview Thursday at 2:30 works on your end?

  4. Candidate

    Yes, see you then.

  5. Email

    Directions and parking details sent.

Teams powered by Personegy

  • Caliber Collision
  • Follett Higher Education
  • Pet Paradise Resorts
  • Celanese
  • Industrial Electric Manufacturing (IEM)
  • Trackforce
  • The Michaels Organization
  • Simpro
  • Emburse

What stops falling through the cracks

A recruitment CRM that brings candidates back without a job board fee

You already paid to meet these people. This is where you stay in touch until the right role opens.

One timeline per candidate

Text, email, WhatsApp, notes and campaign touches in order, whoever sent them. Nobody asks a candidate something they already told someone.

Campaigns from the database you own

Email, SMS and WhatsApp in any order, with the delays and exit rules your team sets. A candidate who applies leaves the campaign on their own.

An inbox split by applicants and leads

Recruiters know at a glance whether they are talking to someone in process or someone who replied to a campaign.

Same record, same thread

A recruitment CRM on the same record your ATS uses

The candidate feels the seam between tools every time a message asks something they told a recruiter last week. Whatever they said, wherever they said it, should already be there when the next conversation starts.

Here the CRM, the inbox and the campaigns share one history, and the ATS stays the system of record underneath it.

Today

  • Sourcing spreadsheet

    Who was found and never contacted

  • Texting tool

    What the recruiter texted

  • Email marketing

    Which campaigns went out

  • ATS notes

    What someone remembered to type

With Personegy · Candidate name

  • Text

    Asked about second shift in Reno

  • Text

    Recruiter confirmed pay range

  • Call

    Screen complete, certification current

  • Email

    Talent Community, March Update

  • Text

    New requisition alert, replied yes

Stay connected without the manual follow-up

Three touches in two weeks, without three more tasks for your recruiters

Build a nurture campaign from ready-to-use templates, creative marketing content and video. Set the audience, timing and exit rules, then let Personegy send a relevant series of messages, such as three touches over two weeks.

Channels the CRM sends through

  • SMS text
  • Web chat
  • Email
  • WhatsApp
  • Job alerts
Recruiters planning a campaign together
Nurture campaignActive
  • Jessica Taylor

    Past applicant · March

Example nurture campaign

Give candidates a reason to stay interested

Introduce your team, share an employee video and follow up with a relevant opportunity. Once your sequence is set, each touch goes out on schedule without a recruiter sending it by hand.

A candidate and recruiter in conversation
Job alertNow

Warehouse Associate is now open.

SMS + email

Job alerts that keep candidates warm

When a matching requisition opens, the candidates who asked to hear about it do, by text or email, the same day. Every alert is logged on the record so the recruiter knows what they have already seen.

A recruiter talking with a candidate
Candidate activity
  • Campaign email

    Delivered

    Mar 12
  • Job alert

    Sent by SMS

    Sep 04
  • WhatsApp message

    Candidate replied

    Sep 04
  • Recruiter text

    Follow-up sent

    Sep 04

Candidate engagement software that logs every touch

Campaign email, job alert, WhatsApp message, recruiter text: each one lands on the candidate's timeline. Reporting can then show which touch brought the candidate back.

Hear from our customers

Applications turn into booked interviews the same day

Four people standing beside the Caliber Collision sign

Caliber Collision cut turnover and gave recruiters time back.

With Personegy, Caliber brought entry-level turnover below 45% and saved 15 hours a week through scheduling automation, supporting high-volume hiring across more than 1,800 locations.

Read the case study

Frequently asked questions

What buyers ask about a recruitment CRM, and whether it replaces what they have.

What is a recruitment CRM?

A recruitment CRM (candidate relationship management system) stores every candidate your company has ever touched and every conversation with them, and lets recruiters nurture people before a role opens through campaigns, talent communities and job alerts.

Where an ATS tracks applications to open roles, a CRM tracks relationships between roles.

What does CRM mean in recruiting?

CRM means candidate relationship management. It keeps the conversations and relationships that continue between applications, so a past applicant or talent-community member can become a candidate for a future role.

Which channels can a campaign use?

Campaigns can combine email, SMS and WhatsApp, with the sequence, delays and exit rules your team sets. Web chat, recruiter messages and job alerts also stay connected to the candidate timeline.

What should a modern recruitment CRM do, and how do we measure its return?

It should keep one candidate history, let your team reach the right people and show what happened after each touch. Review how many people returned to an active process, applied or booked an interview, alongside the effort and spend involved.

Does this replace our marketing automation tool?

The recruitment campaigns described here run from the candidate database and share its history. Compare your current tool’s audiences, channels and workflows during scoping to decide what can move and what still serves another purpose.

How do we keep good candidates connected between openings?

Use talent communities, job alerts and nurture campaigns to stay in touch. Choose templates, creative content and video, then set a sequence such as three touches over two weeks. When a matching role opens, the candidate’s replies and earlier conversations stay available to the recruiter.

Bring a requisition to a call

See who in last year’s pool is worth a message today

Pick a requisition you closed last year. We show you who in that pool would be worth a message today.

A recruiter reviewing applications at her desk

Summarize Personegy

Copy this request, then paste it into .

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